Welcome. This is a blog primarily for massage therapists and massage therapy students, but everyone is welcome here. My goal is to help you build a thriving and vibrant practice so that you can help a lot of people.
What makes me qualified to start this blog? Nothing in particular and, yet, I am probably the best qualified. Like many of you, Massage is my next career. I spent 26 years in the high tech world as an engineer, marketer, technical writer, project manager, web designer, and people manager. That diversity of experience was intentional. I have always planned to own my own business someday so the more things I knew, the more prepared I would be for business ownership.
Those of you who are sole practitioners are probably laughing right now. I would be, too, but for the bruises from the hard knocks I’ve taken the last few years. I’ve made some mistakes, but I will paraphrase a boss I had years ago: If you’re not making mistakes, you’re not taking risks and if you’re not taking risks, you’re not going to get ahead and if you’re not trying to get ahead, why should you be on my staff? The trick, he said, wasn’t to avoid making mistakes, it was to learn from those mistakes.
So why am I starting this blog? I’ll admit, I love the internet. I use it all the time. There are several blogs I read on a daily basis. But there haven’t been any blogs related to the massage therapy industry that have captured my attention. A few have started and been abandoned. A few others are just really gaining some traction. I think it’s time we massage therapists had a place to read and discuss issues relating to our profession.
My other reason is to help other massage therapists and students of massage therapy. I became a massage therapist to help people get out of pain. I can help one person at a time and an average of 20 clients per week. If I help 1 massage therapist help someone, I can help 21 people a week. If I could help 1000 therapists, I can help 1020 people per week. The more therapists I help, the more clients I help.
Massage can be a very solitary profession and I find interacting with other massage therapists to be a necessary part of my support. I’m hoping you will comment and interact with me here.
Some of the topics for the future: book review, product reviews, CE reviews, business basics, starting a business, getting your business on the web, how to promote your business, ethical issues, where to turn when you need advice, modalities, disorders, dealing with clients, and anything else I can think of.