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Another giveaway and a tribute to Nina McIntosh, author of “The Educated Heart”

Last week, Allissa Haines over at Writing a Blue Streak explained how she uses her personal Facebook account to communicate with her friends, her family, and her clients.  She does this by creating lists and only posting certain material to certain people.  She’s figured out how to use the tools available and has the discipline to do so.

Why do you need to do this?  Why not just let your clients see everything that’s going on in your life?  It all boils down to maintaining healthy boundaries with your clients.

Good boundaries make for healthy therapeutic relationships

Boundaries, of course, consist of more than just inappropriate touch.  They include issues of dual relationships where friends become clients and clients become friends.  The problem with making your clients your friends is, the friendship can interfere with the therapy.  It becomes too easy for the session to become about you and thus, the client’s needs are neglected.  This isn’t always due to the therapist, but is often initiated by the client as they project their issues onto you.

Where you can learn more about boundaries for massage therapists

The NCBTMB and various states, including Washington, require regular ethics CE’s for a reason:  it’s easy to forget some of the lessons covered in your school ethics class.  You’ll also encounter new and challenging ethical issues.  But don’t fear.  Ethics has been studied since the time of ancient Greece and a few smart people have applied this to massage therapy.

Nina McIntosh was one of those smart people.  She just published an update to her book The Educated Heart (affiliate link) this year and, while I haven’t had a chance to read this edition, I have read the previous edition.  I also sat in a conference call with LWW and ethics instructors where Nina discussed the new edition and some really fascinating ethical issues.

Sadly, Nina McIntosh passed away last week, but her legacy lives on with her book.  In honor of Nina McIntosh, today’s giveaway is the latest edition of her book, The Educated Heart.  Reading this book on an annual basis, or every time you encounter an ethical problem will help you to head off problems before they become to big to handle.

To enter, leave a comment below answering this question:  do you think it is ethical to have affiliate links on your massage practice’s website and why do you think this? Don’t be shy, I got a request to write a post on this issue, so I’m just looking to see what the typical massage therapist thinks and you are some of the smartest people I have read so far.

Again, you can enter even if you’ve entered or won before.  One entry per person and the drawing will be Friday at 10 pm.

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4 Responses to Boundary issues with social networking

  1. An affiliate link on a web site is neither right or wrong, but a neutral source for more information, should the person choose to click that link.
    I think that when any entrepreneur who is passionate about their business or blog chooses to support others by promoting their books, products or services, a reward fee is appropriate. This makes it a win-win-win. A book is promoted. A client learns new information from that book. The host site earns a reward for the referral. Ya-ba-da-ba-dooo!

  2. I guess I don’t necessarily see a problem with affiliate linking on my website as I would happily share whatever products or books I use to any of my clients, friends, family. They would be able to see all that I prefer to use or read by standing in my office anyway.

  3. If the affiliates are reputable and reliable I don’t see the problem as a moral one, more an aesthetic one 🙂

    (I already have McIntosh, so don’t put me into the drawing! I’m sorry we’ve lost her: it’s a very good book.)

  4. I think affiliate selling is quite fine so long as you support the products & company you’re recommending. For example: My bf works for Amazon, so I have a bit of an inside view. He really likes the company. I would definitely put affiliate links on my site to Amazon sold products.

    There are some concerns. I might be inclined to recommend Amazon products even if another company sold a product I liked better. On the other hand, many people trust Amazon vs a company they’ve never heard of. I think the best approach is to become aware of the issues and try to balance them, rather than strive to do the most ethical thing. I like to think of doing the most helpful thing.

"Dream large, laddie!" - Local Hero, 1983