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Weekly Wrap – 2 Big Reads

I normally post links to blog articles I think you might enjoy. This week, I’m providing links to just 2 articles that I think you MUST read. On Being an Employee/Employer Whether you are an employee or an employer, Cherie Sohnen-Moe has information you should read. She published a well written survey result, The Employment… Continue Reading

Narfle the Garthok!?

What the Coneheads can teach you about your marketing materials. You’ve spent days writing and re-writing the text for that new sales brochure. You’ve proofread the matching text on your website and tweaked all the formatting. Hours have been invested, the local printing company has charged you a few hundred dollars, you’ve spent even more… Continue Reading

How to buy an internet product

Last week, Allissa Haines wrote an article on how to review someone before you hire Experts, mentors & coaches. I want to talk a little bit about buying internet products. Product launch season must be just ’round the bend. Why do I think this? Well, it’s been months since the big internet players have released products,… Continue Reading

Massagechat Transcript

The first ever massagechat took place tonight. We had 13 participants and posted 360 tweets. There were great questions, great answers and, in Michael Reynolds case, ice cream sandwiches. I’ve saved the transcript as a PDF file so that all of you can see what we discussed. We’ll be doing it again next week, same… Continue Reading

Reaching out – Tweet Chat

This is an idea I’ve been kicking around for a couple of months. It’s time to make it happen. Tweet Chat for massage therapists Using twitter, we can have a free flowing, realtime chat with one another. The first TweetChat will be this Sunday, July 24th at 10PM ET/7PM PT. All you need is a… Continue Reading

Reaching out when you’re an introvert

I’ve mentioned before that I’m an introvert. Based on my informal polling, I’m betting that you are an introvert, too. It seems to be pretty common amongst the massage therapy crowd and it’s not a bad personality trait given that our jobs are somewhat isolated and silent. Introversion has it’s downsides in business For me,… Continue Reading

Weekly wrap up – controversies and honesty edition

It’s finally summer and I know you’re busy with barbecues, but here are a few articles I think you should read. The NY times business blog has a post on “The Price of Bad Pricing.” Whether it’s too high or too low, your pricing could be costing you. I know most of us tend towards… Continue Reading

Passwords – your first step to online security

Your Facebook profile gets hacked and your friends are getting spammed. You bank account gets hacked and you start bouncing checks. You use the same password for multiple accounts but it’s been stolen – how much do you risk losing? Passwords should be hard to guess but easy to remember I have a quick tutorial up… Continue Reading

Using Google Alerts to monitor massage activity and the law in your state

Today’s guest post is by Michael Reynolds. According to his bio: Michael Reynolds is President/CEO of SpinWeb – a professional website design, development and online marketing firm. Michael regularly publishes email articles, blogs, and e-books that teach his readers how to do business and communicate using digital tools. He also speaks at industry events around… Continue Reading

Weekly Wrap Up – Guest post tease edition

It’s time for the weekly round up of good stuff I’ve found on the internet just for you. But it’s also a quick tease about a really terrific guest post coming on Monday! Get up 5 minutes early, get a nice hot cup of coffee and be sure to come right here – it will… Continue Reading